Psychology (Major)
The BA in Psychology program provides students with a foundational education in psychology and mental health practices, preparing them for roles in psychological counseling and related fields. Graduates earn a globally-recognized degree, accredited in both the US and EU, in just three years.
| Accreditation | WASC + NABHE |
|---|---|
| Degree | Bachelor of Arts |
| Duration | 3 years |
| Location | Prague, CZ |
| Total cost for full degree - EU | 31 781 USD |
| Total cost for full degree - NON-EU | 36 679 USD |
| Intake | Fall / Spring |
| Deadline | Rolling Admission |
Note: This amount represents the total cost for the full degree.
About the program
The BA in Psychology equips graduates with the knowledge, skills, and experience to work effectively in various fields relating to people and psychological counseling, with a focus on mental health, personal development and well-being.
Matúš Šucha, psychologist, forensic expert, and AAU associate professor“As someone who has dedicated my career to understanding the full breadth of human behavior, I’ve seen firsthand how a deep grounding in psychology can elevate both professional and personal endeavors. Our program is not just about mastering theory—it’s about learning to connect with individuals, adapting to evolving societal needs, and bringing meaningful improvement to people’s lives. Here, you’ll build the critical thinking, empathetic communication, and scientifically-informed strategy skills that the global market values more than ever.”
The program adheres to the standards of the European Certificate in Psychology (EuroPsy), a recognized European benchmark of education, professional training, and competence as set by the European Federation of Psychologists’ Associations.
It offers hands-on, experiential instruction that hones a unique skill set—combining theory with practical application. Coursework emphasizes key areas such as mental health and well-being, communication, personality development, and psychosocial intervention.
This Psychology program is an excellent choice for those aiming to become practicing psychologists, as well as professionals who wish to integrate psychological insights into careers in human resources, education, social services, marketing, or beyond. It also lays a strong foundation for pursuing advanced Master’s level studies in psychology and related fields.
Career Prospects
- Psychology Assistant
Supporting psychologists or multidisciplinary teams in educational, healthcare, or counseling settings (e.g., administrative support, data collection, coordination). - Research Assistant
Assisting in psychological or social research projects, including data collection, data processing, literature reviews, and basic analyses. - Human Resources (HR) Assistant or Junior HR Specialist
Working in recruitment, onboarding, employee support, training coordination, and internal communication. - Social Services Worker or Support Worker
Providing psychosocial support in social services, community organizations, or nonprofit institutions (under appropriate professional supervision). - Project Coordinator (People-Focused projects)
Coordinating educational, social, health-promotion, or community projects that involve working with individuals or groups. - Training or Education Support Officer
Assisting in the preparation and delivery of educational or training programs (e.g., soft skills, communication, well-being). - Customer Experience or Client Support Specialist
Working in roles focused on understanding user needs, communication, feedback, and service quality. - Public Relations or Communication Officer
Applying knowledge of human behavior, communication, and social influence to manage internal and external communication for organizations. - Administrative or Coordination Roles in Education, Healthcare, or NGOs
Positions that require strong organizational skills, empathy, and an understanding of human behavior. - Assistant in Educational Settings
Supporting teachers, school counseling teams, or educational projects (not as a school psychologist).
Program Structure
To graduate from the BA in Psychology program, a student must accumulate 90 US/180 ECTS credits over the course of three years, with studies culminating in a thesis defense and oral state examination. For the student’s first year of studies, they can opt to enroll in courses taught in either Czech or English, offering flexibility and language options to suit their preferences.
The student may choose from the following study plans:
1. Major: comprises courses within general education, major, program elective, and open elective modules
2. Minor: comprises courses within general education, major, and program elective modules, along with core courses from another degree program:
- Business Administration
- Journalism and Media Studies
- International Relations
- Visual Arts Studies
- International and European Legal Studies
- Humanities, Society & Culture
3. Complementary minor: offered to students of other degree programs and includes selected major courses from the Psychology curriculum
Modules
For more information on the modular structure and the study program, please contact our admissions team at admissions@aauni.edu.
Program Leadership & Faculty
Program Guarantor:
Department Chair of Psychology:
Christopher K. Randall, PhD
Member of the Department:
Learning Outcomes
Graduates of the BA in Psychology are be able to:
- Demonstrate familiarity with core areas of psychology such as perception, cognition, memory, motivation, emotion, language, and consciousness, and understand how these processes develop and change throughout the human lifespan.
- Understand and apply fundamental principles and methods of psychological assessment and essential interviewing techniques in various contexts (e.g., counseling, diagnosis, recruitment, research).
- Apply ethical principles and professional codes of conduct in psychological research and practice.
- Explain and employ fundamental research methodologies, both qualitative and quantitative, to analyze data and address psychological questions.
- Understand foundational concepts in industrial and organizational psychology, including organizational culture, work behavior, and factors influencing employee well-being and performance.
Graduates of the Bachelor’s program in Psychology are prepared for assistant and support roles in organizations focused on working with people, education, research, and applied social contexts. The program provides foundational knowledge of psychology and research methods, along with strong communication and organizational skills.
Graduates of the Psychology program are equipped with a solid foundation in psychological theories, research methods, and practical skills applicable to a variety of employment settings. The main areas of employment are in psychological counseling with a focus on personal development, well-being and mental health. They may be employed as assistants in psychological departments, assisting psychologists, for example, with psychodiagnostics.
There are also opportunities in human resources, where they may be involved in recruitment, staff training and organizational development initiatives in a corporate environment. Graduates may also work as research assistants, participating in psychological or social science studies in academic or private research settings. In the field of social and community services, graduates may provide support in mental health, addiction, or youth programs, for example, through non-profit organizations.
Other possible career paths include advertising and marketing psychology, such as conducting market research where they can apply psychological principles to understand consumer behavior.
Typical occupations Psychology graduates may pursue:
- Psychology Assistant
Supporting psychologists or multidisciplinary teams in educational, healthcare, or counseling settings (e.g., administrative support, data collection, coordination). - Research Assistant
Assisting in psychological or social research projects, including data collection, data processing, literature reviews, and basic analyses. - Human Resources (HR) Assistant or Junior HR Specialist
Working in recruitment, onboarding, employee support, training coordination, and internal communication. - Social Services Worker or Support Worker
Providing psychosocial support in social services, community organizations, or nonprofit institutions (under appropriate professional supervision). - Project Coordinator (People-Focused projects)
Coordinating educational, social, health-promotion, or community projects that involve working with individuals or groups. - Training or Education Support Officer
Assisting in the preparation and delivery of educational or training programs (e.g., soft skills, communication, well-being). - Customer Experience or Client Support Specialist
Working in roles focused on understanding user needs, communication, feedback, and service quality. - Public Relations or Communication Officer
Applying knowledge of human behavior, communication, and social influence to manage internal and external communication for organizations. - Administrative or Coordination Roles in Education, Healthcare, or NGOs
Positions that require strong organizational skills, empathy, and an understanding of human behavior. - Assistant in Educational Settings
Supporting teachers, school counseling teams, or educational projects (not as a school psychologist).
Industries
Graduates of the Psychology program can apply their education across a wide range of industries. Here are some of the types of employers graduates commonly find work with:
- Healthcare facilities: Hospitals, clinics, and psychiatric facilities that provide psychological services and need support staff.
- Educational Institutions: Schools, colleges and universities needing support in student services and counseling departments.
- Businesses: Corporations with specialized human resources or organizational development departments that focus on human resource management.
- Research organizations: Academic institutions, private research firms, or government agencies conducting social science research.
- Nonprofit and nongovernmental organizations: Groups that focus on community development, mental health promotion, or social services.
- Government agencies: Departments related to health, education, social services, or work that utilizes psychological expertise.
- Marketing and consulting firms: Companies that need human behavior insights for market analysis, user experience research, or organizational consulting.
In addition to the foregoing, AAU’s Career Center connects students with numerous professional internships in the Czech Republic and abroad every year.
Qualification Awarded
Please note: Accreditation of this program is approved by NABHE and WSCUC.
The degree awarded will be concurrently recognized as a Bachelor of Arts (B.A.) in the United States, as per AAU’s accreditation by the WASC Senior College and University Commission (WSCUC), and as a Bakalář (Bc.) in the Czech Republic, as per AAU’s accreditation by the National Accreditation Bureau for Higher Education (NABHE). Graduates may select whether to use the U.S. post-nominal or the Czech pre-nominal title.
Financial Aid and Scholarships
We provide a wide range of scholarships, tuition discounts, and financial aid options to help make quality education more accessible. To learn more, please visit our dedicated Financial Aid and Scholarships page.
Additional information
- Learn more about tuition & payment.
- Learn more about undergraduate admission requirements.
- Explore our FAQ section.
- Should you have any further questions please email us at admissions@aauni.edu.
See what our students have to say
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My Prague Experience
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AAU has high-quality professors and a wide variety of classes to choose from. The courses that are offered at AAU are quite unique compared to the other universities in the Czech Republic and the student body is extremely diverse which has led me to meet people from all across the world.
Hunter Andrews
Humanities, Society and Culture, USA -
AAU classes are small, usually up to 25 people, which I believe makes the interaction between international classmates more personal and diverse. It is a huge advantage as students to get an opportunity to speak up, to express our personal opinion as well as get a chance to practice our presentational skills.
Sopiko Dvalishvili
Politics and Society, Georgia
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