Strategic Management

Course NameStrategic Management
Course CodeBUS612
DescriptionThis course relies heavily on the case method of instruction to apply strategic analyses and techniques. Students focus on the requirements for sustaining competitive advantage and the implications of these requirements for market positioning, diversification, acquisitions, joint ventures, corporate restructuring, and other decisions that can significantly affect firm value. This course also requires students to demonstrate significant business research and presentation skills by forming teams to analyze a strategic issue facing an actual firm. Recommendations based on that analysis are presented and defended orally and in writing and judged by a panel of professors and business leaders.
Learning OutcomesUpon completion of this course, students should be able to:
– Integrate and apply all of the core concepts of strategy and business administration to solving strategic problems;
– Integrate tools and concepts from economics, finance, accounting, management, and marketing and to develop the skill of making informed decisions that affect the direction and performance of the firm;
– Understand the circumstances under which various strategic options including acquisitions, divestitures, digital strategies, and international strategies offer the greatest potential to acquire and sustain a competitive advantage;
– Persuasively communicate strategic analyses orally and in writing;
– Do significant field research on strategic problems and present strategic recommendations professionally.
SchoolSchool of Business Administration (SBA)
LevelMaster of Business Administration
Number of credits (US / ECTS)3 US / 6 ECTS