Personal Energy Branding

The world of business and marketing is changing dramatically. Due to the immense growth of social media and online shopping, people offering products and services should reconsider their business marketing strategies. The pandemic has made people around the world rethink the businesses they choose to purchase from. Today, more than ever before, buyers want to relate with suppliers’ branding. They seek much more than a quality product or service. They want to experience an alignment with the unique energy of the brand. Each one attracts different types of clients. By combining our knowledge of personal energy and using it within our branding, we start to attract the right type of customers. Those who truly can become long-term customers and supporters of our brands.  

This course is based on Martina Wojtylová’s signature concept, the Theory of 4 Energies, based on the work of Hippocrates, as well as energy management by Awaken Center led by Sophie Frabotta of Florida USA, the concept of “Power of warrior” by Mirav Tarkka, and energy work by Beverly Holt. This course includes theories, as well as practice, and will provide each participant with a unique understanding of these concepts and how to use them. 

This workshop combines lecture sessions, discussions, model exercises as well as tests. It will utilize methods of personal energy clearing, working with  your intuition, building alignment between your inner energy for how you create your outer message, visualization, working in pairs and after course self-directed study time.   

For a detailed course schedule and content, please download the Course Outline.

Morning Session Content (3 hours)

Afternoon Session Content (3 hours)

Materials

Handouts will be provided at the start of class.

Lunch Break

Provided for all participants at Café des Taxis.

Martina Wojtylová Opava, MBA 

Martina is an instructor of the AAU Academy, teaching a course on Personal Energy Branding. She obtained her MBA at the University of Northern Virginia, and is a proud alumna of AAU, where she obtained her BA in Politics and Social Sciences.   
Martina is also a personal and corporate Wellbeing certified coach, motivational speaker and author. She founded her coaching practice Daily Energy, where she uses energy management to help clients achieve a good work-life balance, and is also the founder of the project “Life in a suitcase”. She lives in Prague with her family, and is an avid traveler.